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Business Analytics vs Business Intelligence (BI): Differences

business analytics vs business intelligence

If you work in the field of data analysis, you’ve probably heard the terms “business analytics” and “business intelligence” used interchangeably. However, although they are similar, there are some important differences between the two concepts. In this blog post, we’ll take a closer look at business analytics and business intelligence and explore the key ways in which they differ. What is Business Analytics? Business analytics is a set of analytical methods and tools / technologies for analyzing and solving business problems by gathering and analyzing data from disparate data sources, and, understanding, discovering and communicating significant patterns in the data. In other words, it is a process or set of …

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